ASIK Class Greets Culinary, Fashion and Craft MSMEs in Pangkalpinang City

23 February 2024 - Pangkalpinang will be the first city in 2024 to be the location for the Astragraphia Class for Creative Industries (ASIK Class), and will be attended by 50 MSMEs in the culinary, fashion and craft sub-sectors. At the event that took place today, the ASIK Class raised the theme "Beautiful Packaging, Attracted Consumers".

 

Three pieces of material full of the latest information were provided to all MSME participants who attended, including:

• Theme 1: "The Role of the Department of Cooperatives, MSMEs and Trade in Accelerating the Development of Micro, Small and Medium Enterprises (MSMEs) in the city of Pangkalpinang" was presented by the Head of the Department of Cooperatives, MSMEs and Trade of the Pangkalpinang City Government, Andika Saputra, S.H., M.H.

• Theme 2: "Beautiful Packaging Brings Profits" presented by Business Consultant Production PT Astra Graphia Tbk, M. Farhan Allen Asri.

• Theme 3: The Importance of Branding and Packaging for MSMEs was presented by the CEO & Founder of Papa Group Indonesia, Agung Pratama.

Quoting Bangkapos.com, Branch Manager of PT Astra Graphia Tbk, Taufick Zainurramadhani revealed that "This training is our (Astragraphia) commitment, how we can help MSME friends create a more attractive product. And we have done it several times in several cities such as Yogyakarta, Semarang and in 2024 in Pangkalpinang City." This training happened to be held close to Ramadan. And we can also help MSME friends make Ramadan themed packaging products or hampers so that the packaging is even more beautiful." In organizing the ASIK Pangkalpinang Class, Astragraphia collaborated with the Department of Cooperatives, MSMEs and Trade of the Pangkalpinang City Government, and Bangka Pos